By understanding and managing each customer based upon their unique wants and needs, The DATA Group of Companies can improve the cost effectiveness of sales efforts, improve cross selling opportunities and retain loyal customers.

The DATA Group of Companies' marketing solutions are about acquiring, developing, and retaining, satisfied loyal customers achieving profitable growth and creating an organizations competitive advantage.

The DATA Group of Companies provides the following solutions:

• Direct mail
• Gift cards
• Call centre support
• Database management
• Full scale print production
• Point of Sale displays
• Loyalty programs
• CRM Integration
• Invoice statement marketing inserts (cross sell)
• One to one marketing, personalized messages
• Marketing Communications